The UX process aims to achieve the most effective and engaging experiences in a digital product: it shapes the landscape, guides users, offers them something useful and valuable, and affects how they feel. Content, structure, and navigation come together to … Read More
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The importance of accessibility for digital products
The WHO (World Health Organization) says that more than 70 percent of digital products and services are not adapted for people with visual and cognitive disabilities. So, it’s vital to raise business awareness about upgrading and improving digital channels. When … Read More
The importance of empathy in creating accessible products
In today’s digital world, accessibility is a crucial factor in ensuring that all users, regardless of their abilities, can enjoy digital products and services. Often, when illustrating accessibility issues, we use blind people and their special needs as an example. … Read More
Mastering app modernization: A strategic guide for business leaders
In today’s digital economy, businesses must constantly evolve to remain competitive. One critical aspect of this evolution is app modernization, a process that involves updating legacy applications to newer, more efficient, scalable platforms. For business leaders, mastering app modernization is … Read More
UX Framework: UX tools to use when creating a good experience
In the previous article, we discussed the fundamental characteristics of UX (holistically analysing behaviours, creating empathy and eliminating assumptions, and assuming a central role in the brand-customer relationship). In this second part, we will detail some of the activities and … Read More
Use Case: Integrating Azure with OpenAI GPT-4 to optimize a helpdesk service
As consumers increasingly demand speed and efficiency, it has become imperative for businesses to ensure 24/7 service availability and 100% personalized experiences. It is essential for businesses to deliver a hyper-personalized, omnichannel experience to their customers. One solution to meet … Read More
The role of UX strategy when designing experiences
In today’s digital age, User Experience (UX) has become crucial to any product or service. A well-designed UX can make or break the success of a product or service and should always have a solid strategy to support it. Some … Read More
APIs and Cloud: more agility in integration
In today’s world, it is unlikely that anyone does not know the term “API”, which stands for Application Programming Interface. All interaction between software is mediated by these atomic elements, which are fundamental for promoting organizational value. However, the concept of … Read More
The five features of CIAM (Customer Identity and Access Management)
Identity and Access Management (IAM) is well-known and practiced by most companies. The goal is to protect systems and data by controlling who accesses what and via authentication methods, defining profiles and respective permissions and creating various levels of security … Read More
How to optimize your team’s tools with Atlassian Intelligence
Technology dominates our lives, whether in the personal or professional sphere. In the professional sphere, with technology constantly evolving, teams face the ongoing challenge of optimising their tools to manage complex workflows, collaborate efficiently and make informed decisions in real … Read More