In today’s digital age, User Experience (UX) has become crucial to any product or service. A well-designed UX can make or break the success of a product or service and should always have a solid strategy to support it. Some … Read More
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UX strategy: From business vision to experience concept
How often do we come across the promise of a spectacular and innovative digital experience, only to be confronted with the harsh reality of impracticality during deployment? The idealised concept for the experience gets lost in the technical complexity, resulting … Read More